RUTHIN
RHUTHUN
Information for Business
What is it?
The Bro Rhuthun card is a FREE members club that gives card-holders access to special offers, incentives and promotions at Ruthin based independent shops, restaurants, service providers and businesses.
Why?
We believe that independent businesses are an important aspect of Ruthin’s economy as well as its resident and visitor offer. To ensure the sustainability of this sector in the face of challenging economic conditions, a co-ordinated marketing and local loyalty initiative can help encourage residents to use local services.
How? 10,000 cards
The aim is to motivate local people and those who regularly visit Ruthin to use local businesses by offering incentives and promotions to card-holders. 8,000 households in and around Ruthin will be sent a Free card through the Clwyd Connection Magazine, and an additional 2,000 cards will be available for distribution through retailers and other participants.
Card-holders will be required to ‘activate’ their card by submitting email contact details online via the visitRuthin.com website, or by post with the sign-up form. A monthly town newsletter will be sent to all card-holders who have email, as well as in print via a monthly news page in the Clwyd Connection and Y Bedol.
This newsletter will inform of key town events and news items, and include a column dedicated to showcasing a selection of the best business promotions available during the month to highlight the range and ever changing collection of seasonal card offers.
What's in it my for business?
The card will be marketed as a high quality added value scheme where customers can get dedicated and seasonal benefits tailored to individual shops and businesses.
It is not being promoted as a cheap discount card, and offers need not be based on percentage discounts or money off. The scheme is therefore flexible and allows businesses to adapt their offers to meet their own particular objectives and provide an offer to customers which is unique to them.
THELERAU AC AMODAU • TERMS AND CONDITIONS
What do I get?
Bro Rhuthun group will provide marketing support to each businesses taking part including dedicated point of sale material and window sticker to use to inform customers that they are part of the scheme.
Businesses will have a listing in the searchable business database on the visitRuthin.com website, including a full page that shows full contact details including website link and direct email, image slideshow or Google Map, and description text. The page listing includes a dedicated Bro Rhuthun Card box to show participation in the scheme, what the current offer is, and the businesses individual terms and conditions.
You will be provided with log-in details and password and be able to update your own webpage
What will it cost?
Annual membership of the Bro Rhuthun Tourism and Marketing Group is currently £25 by BACS payment or £26.50 card or cheque, which will entitle your business to participate in the scheme, and take advantage of other Bro Rhuthun Marketing initiatives.
Click HERE to join the scheme.
You are viewing the text version of this site.
To view the full version please install the Adobe Flash Player and ensure your web browser has JavaScript enabled.
Need help? check the requirements page.
